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Tried and tested systems that maximise success for both the franchisor and franchisee.


With over 15 years’ experience, we are the expert in the UK fitness franchising sector and are renowned for the quality and effectiveness of our support and systems.

We focus on providing strong central support allowing our brands to focus on their franchisees and members:

Business Meeting


Whether it is capital to fund growth, support with day to day financial management or development of robust financial models our finance team is here to provide our entrepreneurs with the support they need when they need it   

Training and Innovation

Award winning training delivered by some of the most experienced operators in the sector.  We are passionate about service and masters of innovation with a focus on helping our entrepreneurs to concentrate on creating world class brands



Our team has a collective 100 years of experience in fitness club operations developing some of the most recognised brands in the sector.  All Empowered Brands are based on solid operating platforms that are designed to create a foundation for rapid growth


Our dedicated in-house Property Team are highly experienced in helping franchisees to secure the best possible premises, assisting lease negotiations and providing project management.


When selecting new sites with franchisees, we apply a strict criteria around location, socio-economics and demographics


Commercial and Enterprise

Franchisee relationship management is at the heart of our enterprise process and all our Empowered Brands have the support of some of the most experienced operators in the sector.  From business plan preparation support, to presales marketing and club launch our team have a demonstrable record of success

Procurement and Supply Chain

We are able to bring scale and buying power to bear across all of our brands.  As the brand community grows, we will further strengthen our purchasing power.  Reducing costs of everything from equipment supply to fit-out is at the core of a procurement culture

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Design and Planning

Our team have extensive experience planning and designing a mixture of different fitness offerings from small in-club boutiques to large scale full fitness clubs.  With a dedicated internal site find, planning and design capability we are able to move at pace in support of our brands



A dedicated and highly experienced marketing team focused on providing the right support to help our brands maximise their results in both franchise and consumer marketing  


Smart use of technology is used across all brand to enhance member experience and to help franchisees offer an efficient and world class service.

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